{"id":15212,"date":"2019-12-05T09:42:30","date_gmt":"2019-12-05T08:42:30","guid":{"rendered":"https:\/\/sites.lfb.es\/stmg\/?p=15212"},"modified":"2019-12-10T16:54:32","modified_gmt":"2019-12-10T15:54:32","slug":"produits-innovants","status":"publish","type":"post","link":"https:\/\/sites.lfb.es\/stmg\/2019\/12\/05\/produits-innovants\/","title":{"rendered":"PRODUITS INNOVANTS"},"content":{"rendered":"

Dans le but de favoriser l\u2019expression en anglais, tous les \u00e9l\u00e8ves doivent cr\u00e9er un produit innovant en s\u2019inspirant de l’\u00e9mission anglaise de la BBC, \u00ab\u00a0Dragon’s Den\u00a0\u00bb. Une s\u00e9rie o\u00f9 l\u2019on pr\u00e9sente des produits innovants afin de convaincre un jury de 5 entrepreneurs renomm\u00e9s afin qu\u2019ils financent le projet.\u00a0<\/span><\/p>\n

Le produit doit \u00eatre innovant et commercialisable. Il s\u2019agit de le pr\u00e9senter de mani\u00e8re semi-authentique en utilisant des expressions sp\u00e9cifiques de marketing et du vocabulaire technique en anglais.\u00a0<\/span><\/p>\n

Les \u00e9l\u00e8ves ont aussi la mission de cr\u00e9er un prototype de leur produit et une annonce publicitaire afin de convaincre le jury.<\/span><\/p>\n

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During the year of 1er, all the students will have to come up with an idea for a new innovative product. It also consists in doing various other things such as finding the right name, determining the right price, the placement of the product, create a logo, knowing customers that would be interested and finding the companies that would be a threat to theirs.<\/span><\/p>\n

This project will be presented in English in front of a jury composed of their main teacher.\u00a0<\/span><\/p>\n

They will be using the 4 P of marketing = product, price, publicity and placement.<\/span><\/p>\n

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Les Premi\u00e8res STMG de 2018-2019, Premier prix avec \u201cFound\u201d: un chip qui permet de localiser un objet de votre choix.<\/span><\/p>\n

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Les Premi\u00e8res STMG de 2017-2018, Premier prix avec \u201cTwinsock\u201d: un produit pour ne pas perdre ses paires de chaussettes.<\/span><\/p>\n

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Exemples de prototypes produits innovants :<\/strong><\/p>\n

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\u00ab\u00a0Twistbrush\u00a0\u00bb: une brosse \u00e0 dent avec le dentifrice incorpor\u00e9.<\/span><\/p>\n

\u00a0<\/span><\/p>\n

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\u00ab\u00a0E-charger\u00a0\u00bb: un chargeur en forme de bracelet.<\/span><\/p>\n

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\u00ab\u00a0The security USB\u00a0\u00bb: une cl\u00e9 USB avec cadenas.\u00a0<\/span><\/p>\n

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\"\" .\u00a0\"\"<\/p>\n

Compte instagram du produit\u00a0 \u201cTrolley Express\u201d: un caddie avec moteur incorpor\u00e9.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Dans le but de favoriser l\u2019expression en anglais, tous les \u00e9l\u00e8ves doivent cr\u00e9er un produit innovant en s\u2019inspirant de l’\u00e9mission anglaise de la BBC, \u00ab\u00a0Dragon’s Den\u00a0\u00bb. Une s\u00e9rie o\u00f9 l\u2019on pr\u00e9sente des produits innovants afin de convaincre un jury de 5 entrepreneurs renomm\u00e9s afin qu\u2019ils…<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/posts\/15212"}],"collection":[{"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/comments?post=15212"}],"version-history":[{"count":5,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/posts\/15212\/revisions"}],"predecessor-version":[{"id":15752,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/posts\/15212\/revisions\/15752"}],"wp:attachment":[{"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/media?parent=15212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/categories?post=15212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.lfb.es\/stmg\/wp-json\/wp\/v2\/tags?post=15212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}